Those of you that have taken my Telemarketing Seminar Series know that one of the most import things you can do is have your own CD to use as a promotional piece to give to current patients and inactive patients, give away at lectures and screenings, offer as a gift as part of a food drive or clothing drive, and use for just about any event you are part of.
It gives you the ability to tell your story and answer the 5 most important questions people want to hear:
How did you get started in the business?
What do you love most about what you do?
What problem(s) do you solve for your clients?
Why should they seek solutions from you?
How can I tell if someone I know would benefit from what you do?
Imagine combining these important questions in an interview format on a topic or topics of your choice? Where you write the questions, branding you as an expert in your community. How impressed would your patients and potential patients be when you hand them a beautiful packaged CD with you on the cover? I have to tell you that everyone of you needs to be on the cover of your own CD, as the expert you are.

You know that feeling you get when another doctor is interviewed other than you? You ask yourself, how did that person get interviewed, I know as much as them, or I’m as much of a expert as them? Now you can stop wondering and make it happen. It doesn’t matter if you have ever been interviewed before because you won’t be placed on the hot seat. You write the questions, so you have total control of how it goes. You can do just one or as many as you like. You don’t have to be part of a marketing program and it can be a one shot deal.
Let’s face it I know you’re an expert, your family knows, how about the rest of your community? We want them to know! I can’t stress how important it is for you to at least to find out about this. Click the link below and check it out. We want to interview you.
The Interview Process Simplified
Here are some common questions we have had from doctors just like you wanting to be interviewed.
1. I’ve never been interviewed before, what topics should I pick?
Ans.: This is very easy and we can even help you with it. Just think of what you do everyday, You can talk about anything you are comfortable with. It can be about chiropractic in general, your technique, the types of patients you see, it can be about how you run your office, or it can be about you personally. Just remember, no one will judge you when they listen. Just the fact you have been interviewed makes a statement that you are an expert.
2. You listed the 5 most important questions people want to hear answered in an interview, what if I am not sure if I know the correct answers to those questions?
Ans.: First, those questions are suggestions for you to include in your interview. You don’t have to use them. However, you definitely know those answers and when you call to schedule your interview you can go over those answers with us. For argument sake, let’s say you do not know the answers. We’ll help you to learn those because you need to have those answers to really build your practice. Just for that reason you should schedule an interview.
3. I’m really nervous and what happens if I make a mistake?
Ans.: So is everyone else, but the best part is that we can always edit out anything if we have to.
4. I’ve been interviewed before and do a lot of lecturing. Is this a quality production?
Ans.: This is a totally professional production and our art department is top notch. You will not get a better or higher quality production. You will be very proud to show this off and people will be very impressed. Plus, you get a Press Release, an MP3 script for your website, a PDF to give out, mail and email to local newspapers, links to the Social Networks to post your interview, and the most gorgeous DVD case with your picture on the cover.

5. How important is it to really do this?
Ans: Those of you that know me, know I have been coaching a long time and I have a long list of very successful doctors I’ve coached I am very proud of. In fact, some of the brightest doctors and coaches on the scene today I personally weaned and most of you look to these people for leadership. How important is it to have at least one interview CD? So important I tell everyone of my coaching clients to do this, because it is basic practice building 101.
Go to the website
Look around, fill out the contact form, and we’ll even contact your office to set up the interview. How easy is that?